Hello World!
Welcome to Gravity! Thanks for your interest in our project.
At Gravity, our mission is to help the right information find you. For the last year and half, we’ve been developing the Interest Graph – an online representation of your real world interests based on what you do and say on the social web. We think the Interest Graph is the key to organizing information around people and unlocking the personalized web.
When we started out, we had no data to build the Interest Graph. So, like any scrappy startup would have, we endeavored to create the data we needed from scratch. We built an avant-garde conversation service that empowered people to discuss their passions, which would eventually become a source of the data we needed.
Then the world changed…
Twitter launched the Firehose, Facebook unveiled the Open Graph and several other social companies realized the value and importance of letting users share their data (thank you!). This sea change created a new opportunity. Overnight, a huge dataset of people talking about the many things they’re interested in became accessible…and we had been quietly developing the technology to turn that data into knowledge.
Now, at last, we have the Interest Graph! It’s big, it’s beautiful, it’s interesting, and there are a lot of incredible experiences we’re going to help users unlock with it.
Over the next few months, we’ll be releasing the keys to our platform and several apps built on top of it. With our platform, you’ll be able to turn on personalized experiences on your existing websites and applications. Gravity will also be releasing a slue of useful and fun applications that help you discover Your Web. We don’t want to get into the details because we know you like surprises (right?). But, our goal with the new Gravity is to validate Arthur C. Clarke’s (author of 2001: A Space Odyssey) law of prediction: “any sufficiently advanced technology is indistinguishable from magic.”
Stay tuned and thanks for your support!
